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Target and Ulta Beauty are ending their store partnership

- - Target and Ulta Beauty are ending their store partnership

August 15, 2025 at 11:30 AM

A Target store with a more modern look sits at a location with a large parking lot and parking garage for supplemental parking spaces for customers. (Target)

Target and Ulta Beauty are ending their partnership that brought mini beauty shops to hundreds of Target stores nationwide.

The companies issued a joint announcement on Thursday, stating that the decision not to renew the partnership agreement was mutual.

Since 2021, there have been more than 600 Ulta mini-beauty shops within Target stores. The joint venture also made Ulta's merchandise available on Target's website.

The shop-in-shop partnership will officially conclude in August 2026.

"We’re proud of our shared success with Ulta Beauty and the experience we’ve delivered together," Target said in a statement.

"Our partnership with Target was one of many unique ways we have brought the power of beauty to guests nationwide," Ulta said.

This story was reported on-air by a journalist and has been converted to this platform with the assistance of AI. Our editorial team verifies all reporting on all platforms for fairness and accuracy.

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